All Posts

Australian Pet Food Standards: How the System Actually Works Australian pet food standards are among the most layered in the world, but most pet owners have never had the system explained to them. As a Melbourne manufacturer operating inside it, here is how it actually works. State level: processing licences In Victoria, any facility processing meat or seafood is regulated by PrimeSafe, the state government authority. Other states have equivalents, such as Safe Food Productio

Why Gogo Treats Costs More: An Honest Breakdown We get asked why freeze dried dog treats are expensive, and why ours sit at the higher end. It is a fair question and it deserves a straight answer. Think about how a butcher prices meat Walk into any butcher and you will see the same animal priced ten different ways. Tenderloin costs more than chuck. Rump costs more than trim. Nobody finds this strange, because everyone understands that different cuts are different products. Pe

Gogo Stop Toorak Natural Pet Treats Melbourne: The Gogo Treats Standard When it comes to natural pet treats in Melbourne, the word "natural" gets used a lot. We think it is worth being specific about what it actually means in practice. At Gogo Treats, we have one rule that sits above everything else. If we would not feed it to Gogo, we do not sell it. Gogo is our Labrador. He has been with us since before this business existed. He comes to the facility. He tries everything we

Low Fat Dog Treats Australia: Why the Cut Matters More Than the Label When looking for low fat dog treats in Australia, the label is only part of the story. A lot of pet treats carry claims about being lean or low in fat. But fat content in a finished treat depends on two things: the ingredient used, and how it is processed. Both matter, and they are connected in ways that are not always obvious from reading the packaging. Why fat content matters in freeze-dried treats Freeze

When it comes to freeze dried vs air dried dog treats, the processing method changes everything about what ends up in the treat. Most pet owners focus on the ingredient. Chicken. Kangaroo. Fish. That makes sense. But the way that ingredient is processed determines how much of its original nutrition actually survives to the finished product. There are three main methods used in the industry. Here is what each one does. Baked Baking uses high heat. It is the oldest and most com

When it comes to Australian made pet treats, food safety starts before the product is even made. Gogo Treats is a Melbourne-based pet food brand. We make freeze-dried treats and complete dog food at our facility in Springvale, Victoria. Being Australian Made matters to us. But we also think it is worth being clear about what sits behind that label, because the standards a facility chooses to meet make a real difference to what ends up in your pet's bowl. Our facility We opera

Most pet treat brands put "kangaroo" on the label and leave it at that. We never thought that was good enough. A kangaroo has many different parts. Rump is not the same as trim. Fillet is not the same as mixed meat. The cut determines the protein level, the fat content, and ultimately what your pet is actually eating every single day. So when we started Gogo Treats, we made a decision. Every product would use one animal, one specific cut, nothing else. Freeze-dried kangaroo r